Resumé

Social Media Strategist | Content Creator | Community Builder

Work Experience

  • + Managed social media platforms (Instagram, website, Linked-In, TikTok, X, Pinterest) for the following clients: Backhouse Fragrances, TCU Club Gymnastics, Premier IFM, and Glitter for Breakfast

  • June 2024 - Aug 2024

    + Administer strategic marketing plans, programs, and initiatives for the organization to support growth

    + Support the online strategy for the company’s website, social media platforms, e-newsletters, digital advertisements, conferences, events, and other social content

  • Jan 2025 - Present

    + Delivered customer service by offering personalized styling advice, fostering strong client relationships, and driving customer satisfaction

  • Feb 2025 - Present

    + Assisted in creating social media content for an interior design company by supporting behind-the-scenes production and capturing visuals

    + Researched and tracked interior design trends to ensure the content remained fresh and relevant


Leadership

Skills

+ Public Relations

+ Advertising

+ Creative Thinking

  • Aug 2024 - May 2025

    + Collaborated with the Vice President of Chapter Development to select and organize guest speakers and professional tours

    + Managed speaker coordination on event days by ensuring a seamless experience, including greeting and escorting guests to designated venues

  • Jan 2025 - May 2025

    + Promote brand awareness and engagement on campus through creative marketing initiatives and social media content

    + Represent Chuckle Rum at events, encourage product trial among students, and foster brand loyalty within the college community

  • Jun 2023 - Aug 2023

    + Served as a mentor and neutral resource for potential new members during the sorority recruitment process

    + Provided guidance, answered questions, and ensured a supportive and positive experience while upholding Panhellenic values and recruitment policies


+ Adobe Photoshop

+ Adobe Illustrator

+ Social Media Development

+ Team Communication

+ Content Creation

+ Adobe Indesign

+ Adobe Lightroom

+ Secondary Research/Syndicated Data Analysis

+ Problem-Solving

+ Qualitative Research

+ Marketing Strategies

+ Analytics